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10Sub-brands

SUB-BRANDS

One brand, several places. Every sub-brand uses the same logo, the same type and the same tokens. What changes is which colour leads. No new colours: a tint is a token at a lower opacity.

PartyPPL Gaming

The gaming agenda: expos, esports, watch parties, LAN parties and gaming nights. Violet first, pink and teal as neon, glass panels with diagonal cuts.

PARTYPPLGAMINGgaming.partyppl.nl

Colour roles

  • Main accent #7B61FF
  • Second accent #FF4D6D
  • Signal #2EC4B6

Tints

  • The wordmark with GAMING in violet after it.
  • The I'm going button stays pink, everywhere.
  • Teal only for live and focus.
  • No nightlife imagery for gaming and vice versa: the two agendas never mix.

PartyPPL Pay

Payments, tickets and payouts. Calm and precise: ink and white first, pink only on the button that pays, teal for what succeeded.

PARTYPPLPAYpay.partyppl.nl

Colour roles

  • Main accent #FF4D6D
  • Second accent #2EC4B6
  • Signal #FFB020

Tints

  • Always PartyPPL Pay, with a capital P in Pay.
  • Amounts in DM Sans, tabular figures, never in Unbounded.
  • Pink is only the pay button. Teal is paid, amber is in progress.
  • No gradient behind an amount.

Organiser portal

For organisers: dashboard, door, finance, team and studio. Violet is the organiser's colour, as everywhere on the platform.

PARTYPPLPORTALpartyppl.nl/portal

Colour roles

  • Main accent #7B61FF
  • Second accent #FFB020
  • Signal #2EC4B6

Tints

  • Violet for everything by and for the organiser: follows, mentions, the role.
  • Amber for what waits on a decision.
  • Pink only for the action the visitor sees (a preview of the button).
  • The portal is in Dutch; the visitor side stays bilingual.

Products